Real Green’s Blog
Lawn Care Industry
Pest Control Industry
Recent Business Operations Blog Posts
Increase Your Lawn Care Business' Sales with These 5 TipsAs the owner of a lawn care business, you know how to make things grow. But growing the business itself? That’s probably your biggest challenge. There’s a lot of information out there about how to get more...
What to Look for in a Field Service Management SoftwareWhat does it take for a field service business to achieve success? There’s no single answer to that all-important question. Landing sales, scaling growth and achieving profitability are all obviously essential,...
Pest control marketing and sales techniques are always evolving. Consumers have more options than ever at their fingertips, so it is important to know how to be strategic with how to sell pest control and gain market share. Digital innovations have made even more online and traditional marketing tactics available to pest control business owners to increase sales. Better yet: Many of these ways to sell pest control are free (or close to free), making them easy for savvy business owners to take full advantage of. Here’s a quick list of proven ways to improve your pest control sales.
You and your customers have worked hard to make their yard a comfortable oasis. Their lawn is lush, the landscaping is just right. The patio furniture is comfortable and arranged perfectly. The lighting creates an ideal ambiance. And spring is the right time to start enjoying all of that to the fullest. There’s just one problem. Or, really, thousands of them. Mosquitoes.
Even in the midst of a global pandemic and financial market uncertainty, the lawn care industry is growing. As of 2021, there are more than half a million landscaping services businesses in the U.S. This is an increase of 1.6 percent over last year, which is remarkable in today’s economic environment. Very few industries are experiencing any type of positive growth right now, save online-focused ones.
Getting paid promptly is essential for any business – especially lawn care. Not only do you need to get paid promptly, but you also need to be able to streamline your operations to take on more customers and work efficiently and effectively. Keeping on top of invoicing and payments is crucial because it boosts your cash flow and profits. But it’s also time-consuming and can be hard to manage on your own.
Keeping track of projects on the go is a significant challenge for business owners — and tracking using old-school, paper-based, manual-input systems only makes everything harder. Using spreadsheets, whiteboards, or paper to track jobs makes it far too easy to lose important information.
Texting has taken over as many people’s preferred form of communication…for both personal and business. Just think about it: When’s the last time you actually made a phone call? There’s a reason texting has taken over. It’s easier. It’s frictionless. It’s way less invasive. And it reaches the person you want to reach, right away.
Field service technicians are the backbone of the service industry. They keep our homes and businesses running the way we need them to and looking the way we want them to. Retaining good service technicians is extremely important for seamless and uninterrupted business operations, and knowing how to keep your technicians happy is good for your business.
Acquiring new customers without spending a ton of money is essential to growing your lawn care business. But how can you add to your customer roster in a cost-effective way? Through referrals. Referral business is a powerful way to help your business grow — without costing you a cent.