RealGreen’s automated customer communications make it simple to stay in touch — from auto-generated marketing to essential service notifications.
Lawn and Landscape Customer Communications
Top Customer Communication Features for Lawn
Automate Service Notifications
Landscaping & Lawn Care Service Notifications
Easy Customer Communications
- Automate service and payment notifications by email or text
- Create custom messages based on your specific service
- Filter and create notifications by branch, customer type, programs and services, and flag codes
- Customers can confirm instantly, and confirmations are tracked in RealGreen
- Set it and forget it — keep important messages out of spam folders
Targeted Upsell Campaigns
Lawn Email Marketing to Increase Sales
Boost Your Bottom Line With Targeted Emails and Upselling
- Personalized, targeted upsell emails
- Target prospects with “estimate not sold” status with new services or promotions
- Options for customer pre-pay letters
- Set it and forget it marketing drip campaigns
Seamless Integration
Lawn CRM
Guide Customers to Self-Service Portal
- Access customer information such as flag codes, customer status and services rendered to create targeted lists
- Additional filters pulled from CRM
- Send customers to a self-service portal where they can set up pre-pay, auto-pay and installment billing
- Automate payment and collection reminders
Track & Manage
Email and SMS Notification Tracking
Track and Manage Email and SMS Communications
- Timeline of live stats
- Access scheduler, templates, send report and bounce report
- See calendar view of scheduled emails
A Trusted Solution
"You’d need to purchase four or five different systems to get the same experience as RealGreen. This software gets it done much easier than others where you have to jump around."
Andrew Burkey, Director of Call Center Operations, Experigreen
"The way we can communicate with our customers gives us versatility that competitors don’t have: If customers prefer to receive an email or text message, two days prior to service or the day of, we have all of those abilities built-in within the system."
Richard DeWolf, Director of Business Solutions, Senske Services
"I love that RealGreen was built by someone who had their own lawn care company, so they understand the needs. They cover the whole gamut: customer communication, customer service, sales, operations, inventory. They're an excellent partner."
Grace DiBenedetto, GM, Grass Master Plus
"I was using some cheaper software before finding RealGreen and thinking, 'Okay, this is the real deal.' I've looked at other options, but none of them do everything as well."
Alec McClennan, Founder, Good Nature Organic Lawn Care
Top Customers
Built to Scale With Your Green Industry Business
RealGreen’s all-inclusive platform provides everything you need to run and grow your business in one place — but we’re far from one-size-fits-all. We offer the most flexible, customizable and robust green industry software. Designed to fit your needs, we offer a range of packages and pricing options, both usage and user-based. Contact us today to get a custom quote for your business.
Small Business
Manage your lawn business all in one place, from any desktop or mobile device.
Ideal for 3 crews or more
KEY FEATURES
Full CRM
Online Measuring
Scheduling & Work Orders
Dynamic Routing
Mobile App
Customer Notifications
Customer Portal
Email Marketing
Digital Marketing
Integrated Payments
Sales Chatbot
Professional
Designed to give your business what it needs to grow faster than the competition.
KEY FEATURES
Full CRM
Online Measuring
Scheduling & Work Orders
Dynamic Routing
Mobile App
Customer Notifications
Customer Portal
Email Marketing
Digital Marketing
Integrated Payments
Pay Over Time Solutions
Capital Solutions
Advanced Reporting
API Integration
Enterprise
Unlimited licenses to expand your business and maximize your money.
KEY FEATURES
Full CRM
Online Measuring
Scheduling & Work Orders
Dynamic Routing
Mobile App
Customer Notifications
Customer Portal
Email Marketing
Digital Marketing
Integrated Payments
Pay Over Time Solutions
Capital Solutions
Advanced Reporting
Advanced API Integration
Advanced Analytics Integrations
Professional Services
An all-in-one platform with the features you need for every stage of your growth.
Tap each feature for a description
Acquisition Support
Streamline your processes across multiple acquisitions with software that's built to scale
Self-Service & Pay
Allow customers to pay online, prepay and order additional services 24/7 without calling your office
Estimates & Digital Forms
Easy-to-use RealGreen Forms lets you import, track and manage your own customized digital business forms and collect digital signatures.
Direct Mail & Print
Help your staff gather more leads and close more sales with professional-looking packaged print communications.
Website Builder
Get a website that showcases your business and turns visitors into customers
Online Reviews
Generate positive reviews fast -- with quick setup and almost no effort
Live Truck Tracking
Easily see where your crews are, any time.
Turn-by-Turn Navigation
Make sure your techs never get lost with turn-by-turn navigation
Email/SMS Payment Notification
Set-it-and-forget-it auto-generated email and SMS communications.
Invoicing and Auto-Billing
Integrated invoicing and automated billing reduces late and missed payments
Payment Processing
Access quotes, billing and invoicing with one click of a button. Payment processing allow clients to easily pay-as-they-go, pre-pay or auto-pay
WorkWave Capital
Smart, flexible financing options for business capital when you need it most
Property Inventory Tracking
Store attributes of a property to successfully price a job and estimate labor hours
Custom Reporting
Sales, cancellations, financial, inventory and time/cost reports are only a few of the available reporting capabilities built for your growth.
We have the solution for you.
FAQ
What customer communication tools does RealGreen include?
RealGreen includes Automated Marketing Assistant® for trigger-based email campaigns, Customer Assistant® Websites for self-service portals, Mobile Live for in-field technician communication, and an integration with Captivated for business SMS — all synced to your CRM.
What is Automated Marketing Assistant®?
Automated Marketing Assistant® (AMA) is RealGreen's built-in email automation tool. After a one-time setup, it sends 50+ pre-built emails automatically based on triggers — including prepay reminders, after-service follow-ups, renewal notices, and referral invitations.
Does RealGreen support two-way customer texting?
Currently, SMS notifications are outbound only — automated texts for pre-service, after-service, payment reminders, and more. Two-way texting is coming with RealGreen's Communication Center update, which will allow full two-way SMS conversations stored in customer accounts. Contact RealGreen for the latest availability timeline.
Does RealGreen send automated after-service notifications?
Yes. Automated Marketing Assistant® sends after-service emails that include details about what was applied, conditions found, and recommended follow-up actions — keeping customers informed without any manual effort from your office team.
How do I set up SMS notifications in RealGreen?
SMS notifications require a 10 DLC registration — a federal compliance process — to enable texting with a dedicated number. Once registered, you configure trigger rules in SA5 — each template can be filtered by branch, service type, customer segment, and flag codes to ensure the right message reaches the right customer. If SMS delivery fails, the system can automatically fall back to email.
Can I customize notification templates per branch or location?
Yes. Each branch can have its own templates with unique branding, reply-to email address, and messaging. You can maintain as many active templates as needed, ensuring every location communicates with its own voice while staying on your company's platform.
What automated notifications does RealGreen send throughout the service lifecycle?
RealGreen's Customer Notifications send pre-service reminders, post-service confirmations, new-service welcome messages, and payment reminders automatically by email and SMS. These transactional messages are kept separate from marketing communications for better deliverability and compliance, and can be filtered by branch, service type, and customer segment.
Ready to Grow?
Interested in learning how to grow your lawn business and better serve your customers? Check out our resources!
